Friday, October 24, 2008

Choosing a Forex Third Party Signal Provider

With the growing popularity and easy access to the foreign exchange (ForEx) market, more and more people are drawn to it as their financial vehicle of choice. Along with this popularity come all the extras. This includes all kinds of software, trading systems for sale, books, videos, and third party signal party providers. Today I’m going to touch on a few points when seeking out a third party forex signal provider.

Before we get into choosing a provider we need to have a good understanding of what a third party signal provider is. A signal provider is a trader or analyst that generates trades that in turn get placed on your account. You can have several signal providers trading your forex account or just one.

Like anything else, all third party signal providers are not created equal. At first glance a trader may look like a home run. That same trader may well end up completely torpedoing your entire account in one afternoon. To help make sure this doesn’t happen we’ll set down a few guidelines. These guidelines will give us something to look for when choosing our third party signal provider.

1. The first thing I look at is weather the trader is a winner or a loser. This may seem obvious to nearly everyone, but I often see losing signal providers with 50-100 people trading their signals.

2. The next thing I look at is how long they have been a winner. If a trader has been winning for a week that means nothing to me. I recommend that you don’t trade any signal provider with less than a few months of results to show you. Any one can place a few good trades one week and get lucky. If you are going to be trading this trader’s signals they need to be established.

3. Look at the max draw down. This is the largest peak to trough draw down in equity that the trader has historically had. Some traders refuse to take a loss. This causes them to hold on to losing trades forever or until they turn to a winner. Turning a loser into a winner sounds great, but it will eat up a huge chunk of margin and may never turn around. If it doesn’t turn in your direction, you will have your entire account destroyed by a trader that could have taken a 30 pip loss but held on until it was an 800 pip loss.

4. The first three are easy to look at. They will be displayed right on the main screen of signal providers to choose from. Once you get a few signal providers you are thinking of using, its time to dive a bit deeper into their history.

a. Look at their actual trades. Do they have a good win rate because they have opened a ton of trades all at the same time on the same currency pair? They may have 20 winners in a row. This looks great, but if you look a bit deeper you will see that its really only 1 winning trade places 20 times. Not as impressive is it?
b. Look at their draw down on individual trades. Do they let a trade go 300 pips against them and then close it out when it hits 5 pips of profit? This is a trader who lets their losses run out of control and cuts their winning trades short. It’s not a trader that you want in control of your money.
c. Do they add to losing positions? A trader who constantly adds to losing positions hoping it will turn for them is not someone you want trading your account.

5. Choose a signal provider that suits you. Some traders may provide larger returns over time, but take bigger risks leading to bigger draw downs. This might be OK with you. If you are more conservative and cannot stomach large drops in equity you probably should choose a more conservative trader.

These are just a few things to look for when choosing a third party signal provider to trade your forex account. You should always trade a demo account before opening a live account with real money. Remember it’s your account. In the end you choose the signal providers, and you are responsible for what happens.

Trading Opening Range Breakouts

One of the most common and popular intraday trading concepts is the Opening Range Breakout (ORB) trade. Since its conception, ORB has evolved into a number of different varieties which are often reviewed in the Trading EveryDay Live Trading Room with entries, set ups, and stops.

Ever since the market decline of 2000-2003, the trading environment has become one of low volatility resulting in the propensity for short-term price movements to reverse. In turn, this environment has created chaos with Opening Range Breakout trading. Let’s take a look at what this means.

Say that a trader looking at the opening prices from the stock market open interprets a decline at mid-morning as an OBR. If the trader is astute and experienced, three (3) things would come to mind before taking the trade.

1. The trader should look at the entire pre-opening market as the opening range because it is an indication of how U.S. stocks have responded to pre-opening economic reports and Asia and European market developments. The only way you can tell if the new buying and selling information is impacting traders’ value assessments is if you break out of that range.
2. A true breakout move should impact all the major market averages and sectors (including, but not limited to, Dow Jones, Standard & Poor’s, Russell 2000, etc.) the same way.
3. A valid breakout should also provide us with increased participation as there are lower or higher prices. When this happens, you can be fairly certain that that the “big boys” are “playing” in the move, which allows you to follow in their footsteps.

So did the trader take the trade? Not if the downside move turns out to be a failed test of the overnight lows. The moral of the story is to do what you have to do to figure out how to separate valid ORB trades from false breakouts. That means to continue educating yourself because just as you evolve as a trader, the trading world is evolving as well.
And here is the rest of it.

Wednesday, October 22, 2008

Playboy Calendar 2009

Playboy Calendar 2009


Playboy reviews UK sales displays
By Duncan Bartlett
BBC News, business reporter, Brussels

 
Playboy has always claimed to be more than a pornographic magazine


Playboy has said it will review how its products are sold in the UK after one retailer placed its branded stationery near merchandise for children.

The shop display prompted an angry reaction from the Reverend Tim Jones, who pulled it down and complained the firm was selling directly to children.

Playboy Enterprises said goods bearing its famous bunny logo were aimed primarily at 18 to 34 year olds.

Playboy said it was surprised the goods were "inappropriately positioned".

Mr Jones says his protest at a branch of Stationery Box in York was prompted by anger at finding Playboy goods next to items bearing pictures of Mickey Mouse and Winnie the Pooh.

He said it was "wicked" to groom children for their commercial exploitation by the sex industry.

Playboy said: "We will be reviewing this situation immediately."

"We clearly did not authorise, nor approve, the placement of our product next to well-known children's characters," it added.

'Urban, trendy'

Playboy was founded in 1953 by the American entrepreneur Hugh Hefner. It is best known as a magazine, featuring pictures of naked women.

Playboy's boss Christie Hefner, daughter of the founder, said that her company has been targeting females rather than children, and that 80% of the people who buy the firm's branded goods were women.
     They are normalising pornography by making their brand a household name
Beatriz Concejo, Object


Under her leadership, goods bearing the bunny logo - a rabbit's head wearing a bow tie - can be found on everything from pillow cases to dustbins.

"Our products represent a brand that is urban, trendy, stylish and sophisticated," she told the BBC.

Gareth Pitman who teaches branding at the University College of the Creative Arts said Playboy had been clever in how they had used their image.

"They have looked at the positives in their imagery and played along with that, particularly the aspirational aspects of a Playboy lifestyle," he said.

"There will be people who are shocked but I do not think the company will be too worried if it cannot convert them."

'R-rated movie'

Not everyone agrees and for some observers the company and its logo represents little other than a firm which profits from pornography.

While branded goods make up a chunk of its earnings, most of Playboy's other income comes from broadcasting, including adult pay TV channels with explicit content.

"By making their brand acceptable they're making everything they do acceptable, including the pornography they promote through their TV channels," said Beatriz Concejo from the pressure group Object.

"They are normalising pornography by making their brand a household name."

Playboy is used to criticism and claims that its is simply giving consumers a choice.

"We all understand that young people, both young women and young men, aspire to grow up and I am sure that there are young women who would love to wear Playboy merchandise," said Playboy boss Ms Hefner.

"Whether they should or not is up to their parents to decide, in much the same the way parents have to decide whether someone who is a minor is ready and mature enough to see an R-rated movie."
http://news.bbc.co.uk/1/hi/business/7415538.stm

Playboy Calendar 2009

Friday, October 10, 2008

A Website Checklist

If you've just finished building your new website (or revamping your old one), how can you be sure it's "ready for prime time"? Or maybe your site's been around for awhile and you think it may be due for a makeover. Because Web technologies, techniques and standards change so rapidly, even a website that seems "cutting edge" when it's built can look obsolete a year later. Or maybe you started out with a barebones website and finally have the time and/or money to take it to the next level. If you'd to give your website the once over, here are ten aspects you should consider:

Compatibility: Will your website display correctly for most people regardless of their computer hardware, operating system, browser and monitor resolution? Make sure your site renders properly for as many users as possible. If any features of your website require certain browser plug-ins, provide a download link. Remember that not everyone will have Javascript enabled and that graphics can be turned off by the user; make sure your site will still work without them.

Completeness: None of your website should be "Under Construction". Websites tend to evolve over time and are never truly "finished", but that's no reason for your website look like a construction zone. If you must include pages that aren't completed, at least put some informative content on the page to motivate people to check back later. Otherwise leave out the section altogether until it's ready for prime time.

Content: Do you need to update the text on your site? Have you added services, expanded your product line, targeted new markets, or changed your business strategy? Is your website's description of your company current and accurate, including your contact information? Could the content be written more clearly, convincingly, or succinctly? Could your website be more informative, helpful, interesting or relevant? Would customer testimonials or an FAQ section strengthen your sales message? Check all of your site content for incorrect grammar, spelling errors and typos.

Graphics: Do your graphics contribute to or detract from your website? A website with no graphics would be uninteresting, but a site with too many graphics, animations, and different fonts is overwhelming and distracts from your sales message. The trick is to find the right balance. Use animations sparingly, especially those that "loop" (play over and over). They can easily become annoying and distract from your sales message. Remember that banner ads count as graphics, too, and one or two per page is plenty.

Interactivity: You might consider making your site interactive by adding a mailing list, message board, poll, ezine or guest book. A contest or trivia quiz can attract visitors and bring them back more often. Rotating content like a joke, quote, or tip of the day keeps your website interesting. Don't feel obliged to add all the latest bells and whistles just because you can, but ask yourself whether some advanced features might give your website the edge. If you don't want to provide the content yourself, check into content available from syndicators (just keep it relevant to your target market and your other site content).

Links: Are all the links on your website working? First make sure any links between pages on your site are directing site visitors to the correct page. Check all of your links to other websites, too; the webmaster may have renamed the page or removed it altogether, and those dead links will make your site look unprofessional and frustrate your site visitors. If you've removed some of the pages from your own site, set up a custom 404 page that redirects your visitors to your home page (or a search page) when they try to access a page that no longer exists.

Speed: Does your site load quickly enough in the viewer's browser? The "Eight Second Rule" is a good rule of thumb, meaning no site visitor should have to wait longer than eight seconds to view the opening page of your website. After eight seconds have elapsed, chances are good the viewer will give up and go elsewhere. If you have graphics or animations that take awhile to download, provide some engaging content to hold their interest while they wait. Adding graphic elements always comes at a cost in terms of slower loading times, so only include graphics if they really contribute to visual impact of your website and strengthen your sales message.

Navigation: Is it easy to find information on your site? The opening page should tell visitors, at a glance, who you are, what you do, and how to find what they're looking for. From there your visitors should be able to follow a logical path to learn more about various aspects of your business. If you list products or services on your site, organize them in a logical way. If you decide to use graphic icons instead of text, make sure their meaning is obvious. Make it easy for your site visitors to find what they came for.

Search engine optimization: Is your website optimized to rank for important keywords in the most popular search engines? Double check your page titles and meta tag keywords and descriptions to make sure they are accurate and descriptive. Did you work your keywords into the actual page content as well (including variations)? Is your website focused on a specific theme, and do you have plenty of informative content related to that theme? Is your website spider-friendly (meaning search engine spiders can access every page and read the most important content from the source code)?

Style: Is your website's style consistent with your business goals? Ask yourself what you want your business image to be, and make sure your website enhances that image. Is your company's style polished? Friendly? Trendy? High tech? The look and feel of your site should reflect that style. Does your website still compare favorably with those of your competitors? Your website should reflect favorably on your business and help you to build your corporate image. If yours doesn't, maybe it's due for a makeover.

Usability: Usability refers to how easily site visitors can use your site. The best measure of usability is feedback from users -the people who visit and try to navigate the site. If you have received complaints, comments, questions, or suggestions from site visitors, change your site accordingly. Of course, dissatisfied customers won't always let you know. That's why you should also analyze your Web logs to see whether visitors quickly abandon certain pages or don't visit some of your pages at all. Think in terms of building pathways through your site that visitors can follow. A well-designed website leads visitors deeper into the site without frustrating or confusing them and doesn't lose them along the way.

Jane McLain is a Web developer and SEO specialist and the webmaster of EClaunchsite.com, an online resource center for netrepreneurs with tools and information to help you plan, build, launch and grow your e-business.

 

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